Insights Today.
Progress Tomorrow.
From heat detection to health alerts and calving insights, you can focus on the right cows at the right time.
Cow behavior working for you
Active Tag tracks rumination, feeding, resting, standing, and lying. Every movement is captured 24/7, sent through the farm gateway, and turned into clear insights inside Datamars Livestock software.
Detect heat with confidence
Skip the manual heat checks. By continually tracking cow behavior, you’ll know exactly when cows are in heat without the added time and labor.
Health alerts before problems cost you
Detect subtle changes in rumination, mobility, or activity to stay ahead of herd health, keeping your cows healthy, productive, and in the herd longer.
Smarter reproduction insights, every cycle
Our advanced reports and customizable settings give you a complete view of herd fertility. Detect anestrous, irregular heats, and pregnancy loss early to refine breeding plans and maximize reproductive performance.
Three steps to smarter herd monitoring
Active Tag is a simple set up. Choose either a tag or collar for your cows, install a farm gateway for data transfer, and access real-time insights through the Datamars Livestock software.
Hear from our farmers
Don't take our word for it - hear how Active Tag has transformed herds worldwide.
Shaping the future
of farming, together
Datamars empowers farmers to run smarter, healthier, and more efficient herds. Our connected solutions turn data into action, helping you unlock peak herd performance and build the farm of the future - today.