Insights Today.
Progress Tomorrow.
From heat detection to health alerts and calving insights, you can focus on the right cows at the right time.
Tru-Test Active Tag
From heat detection to health alerts and calving insights, you can focus on the right cows at the right time.
Active Tag tracks rumination, feeding, resting, standing, and lying. Every movement is captured 24/7, sent through the farm gateway, and turned into clear insights inside Datamars Livestock software.
Skip the manual heat checks. By continually tracking cow behavior, you’ll know exactly when cows are in heat without the added time and labor.
Detect subtle changes in rumination, mobility, or activity to stay ahead of herd health, keeping your cows healthy, productive, and in the herd longer.
Our advanced reports and customizable settings give you a complete view of herd fertility. Detect anestrous, irregular heats, and pregnancy loss early to refine breeding plans and maximize reproductive performance.
Active Tag is a simple set up. Choose either a tag or collar for your cows, install a farm gateway for data transfer, and access real-time insights through the Datamars Livestock software.
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Don't take our word for it - hear how Active Tag has transformed herds worldwide.
The future of the farm is connected. With the full Datamars ecosystem, every product works together, delivering smarter insights, simpler workflows and stronger results for generations to come.
Active Tag monitors your herd 24/7, turning behavior data into daily action.
Want to see how Active Tag could transform your farm? Fill in your details and our team will be in touch to walk you through the system, answer questions, and share ROI insights.
The future of the farm is connected. With the full Datamars ecosystem, every product works together, delivering smarter insights, simpler workflows and stronger results for generations to come.